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Start your zazzle journey to success with this free “nail your niche" worksheet
Today’s post is going to examine the difference between Zazzle and Spoonflower. As a continuation of our series comparing Zazzle to other print-on-demand companies, make sure you check out some of our previous posts comparing Zazzle to other competitors.
But for today, let’s dig into the differences between Zazzle and Spoonflower, which is another platform that has been around for a while. This platform was originally designed for people that wanted to print fabric, so it’s a bit different than some of the other platforms we’ve discussed. Let’s jump in!
The first criteria we’re using to help you determine which platform is right for you is the ease of use it provides. Here, Spoonflower is the winner. That’s because they have a simple bulk upload option to apply prints to their different products.
For Zazzle, while there is a bulk upload option, we don’t recommend using it because it eliminates the ability to properly tag and add keywords to each item, and it also limits the customization you as the seller can add to each product.
Let’s talk about the cost of operating as a seller on each of these platforms. Here, Zazzle is the clear winner because it’s free. Spoonflower sellers need to do a “proof” of each pattern they create, which means that before it’s approved to be sold on the platform, they actually have to order an item in the pattern.
This is to make sure that the pattern prints exactly as it should and as advertised, but it’s nonetheless a physical cost and a time cost to get the products up for sale that is incurred by the seller for doing business on the platform. This isn’t a requirement on Zazzle and is a big downside to Spoonflower, as these proofs can really add up.
Of course, if you are going to sell online, your whole goal is to make money. You can’t do that if you don’t reach customers. On Spoonflower, the platform receives about 8 million visitors a month.
Zazzle blows that out of the water with 17 million visitors a month. Remember that getting more eyes on your products and storefront is a natural way to increase the chance of sales, immediately raising your earning potential, which we talk about more below.
Being a part of a print on demand (POD) business means that a portion of sales goes to the platform because they’re taking care of all back-end processes. This includes shipping, manufacturing, customer service needs, and beyond. Essentially, it’s like you’re licensing out your design.
For Spoonflower, they have a preset royalty of 10% with the potential to increase it to 15% as a bonus for sales quotas. On Zazzle, you have not only a higher earnings potential but more flexibility as you can set your royalty anywhere from 5% – 99%
Zazzle also offers a wider range of bonuses, such as referral payouts and volume bonuses. These can add up quite nicely on your bottom line.
Now let’s talk about product availability on each of these platforms. It’s more limited on Spoonflower as they only sell fabric-centric items and wallpaper.
On the other hand, Zazzle has 1500 products to choose from and they aren’t limited to fabric pieces. That means that Zazzle presents more opportunity to branch out on the platform as far as what you can sell.
The customization option is definitely our favorite feature on Zazzle and is what has allowed us to make so much money on the platform. Customers can make each product their own. All you have to do is set up templates the right way, attract customers, and let them personalize items to their heart’s desire! They can use text, photos, and graphics to do so.
No other platform, including Spoonflower, offers this level of customization. It’s really what sets Zazzle apart!
You may wonder who shops on each of these platforms. Spoonflower is definitely more niche, as it’s all textile products in prints.
On Zazzle, really anyone can shop there, as there are so many different niches, interests, and shopping needs served. No matter where your passion or the passion of the buyer lies, there’s something for everyone.
The final thing to consider is how you can leverage your design. On Spoonflower, it comes down to a customer liking a pattern or not liking it to determine if you’ll make the sale. That’s because they have no customization abilities.
On Zazzle, though, you can switch up the way people use your designs thanks to that handy customization tool. When people use one of your designs as a jumping-off point, then tapping into the design tool to really make the design their own, you still get the royalty for that sale. What a beautiful thing, right?
This is simply not an option on Spoonflower, making Zazzle the clear winner in this category.
Zazzle is clearly the winner between these two platforms. Spoonflower has almost ten times less traffic than Zazzle, sellers need to pay for their proofs, sellers are limited with their fixed royalty, they have no affiliate program, they offer fewer products, and don’t have customization features. With all that being said, to us, it’s a no-brainer to go with Zazzle as a seller for your online business.
Thank you so much for reading!
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Official Website: https://jenandelkeclarke.com/
Jen’s Instagram: https://www.instagram.com/msjenclarke/
Elke’s Instagram: https://www.instagram.com/elkeclarke/
Learn how to get started and scale your ideas: https://elkeclarke.com/startandscale/
Spoonflower Webstats: https://www.similarweb.com/website/spoonflower.com/#overview
Zazzle Webstats: https://www.similarweb.com/website/zazzle.com/#overview
Jen and Elke Clarke are a mother-daughter duo that empowers women entrepreneurs to make money online. Through courses and coaching, Jen and Elke help women (and men) become successful creative entrepreneurs on Zazzle and e-commerce. Combined Jen and Elke have sold over 15 million dollars-worth of products, and earned over $1.5 million combined through their businesses on Zazzle. Jen and Elke have influenced and transformed the lives of hundreds of thousands of people worldwide with their free content, paid and private coaching.
They are international, award-winning authors. Click the links to purchase their books through Amazon: Earn Around The World and Create Online and Grow Rich.
Jen and Elke Clarke have been featured in Yahoo Finance as TOP 5 e-commerce coaches.
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