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Zazzle department tree: Insights on Zazzle's New Department Tree by Jen Clarke Gold ProDesigner on Zazzle

Zazzle’s New Department Tree has given you as a designer on Zazzle an amazing opportunity. It has given you the chance to understand the unlimited design possibilities available to you. In this article and video tutorial, I show you insights into the new Department Tree and how you can really understand the different category levels available to you as a designer. I show you how you can use the department tree as a research tool to design new products. You will understand how you can change the department on previously made designs. I also show you how to suggest a new department to Zazzle if you cannot find what you are looking for. Keep reading and watch the video to fully understand how to take advantage of Zazzle’s new Department Tree.

Insights on Zazzle's New Department Tree by Jen Clarke Gold ProDesigner on Zazzle
Insights on Zazzle’s New Department Tree by Jen Clarke, Zazzle Gold ProDesigner

Insights on Zazzle’s New Department Tree

Did you know that the new department tree on Zazzle is a tool you can use when creating and researching new designs? Not only can it be used to correctly categorize your products, but you can also use it for inspiration and product research. By exploring the levels of the department tree, you will see the importance of truly understanding the purpose and use of your product. It will show you how detailed and creative you can be when making new designs. In this week’s article, I go more in-depth and show you insights into Zazzle’s new department overhaul and how it affects the designs you make in the future. If you are not familiar with the new department tree, please read the introduction article here.

Watch The Tutorial on the Insights on Zazzle’s New Department Tree

Find Out How Precise You Can Be in Your Niche

Making sure your products are in a precise department is very important for your customers. If your product is in a general category, it will not be found as easily on the Zazzle platform. The new Department Tree allows you to be very specific when determining where your product should be placed. Use the levels available to you in your niche to understand exactly what its use is or for who it is meant to be. You want it to be as specific as possible so that your product is found by the correct customer.

For example, in the wedding department you can be this specific:

Weddings> Decor and Party Supplies> Decor> Table Serving and Decor> Coasters

This would be applicable to the wedding decor and keepsake coaster example mentioned in the video tutorial.

Use the New Department Tree to Research New Product Possibilities

You need to use the new platform to do future product research. By understanding each department and its specific levels, you get inspiration for new design ideas that you previously thought were not possible. Designers on Zazzle are becoming extremely creative with their designs. You want to be right in there with them. As mentioned in the video, designers are now creating wedding-themed door hangers. This previously was not a typical product found on Zazzle. Now it is trending. Think of new ways to use the products available to you by doing research on the new Department Tree levels.

Check Your Previous Zazzle Products

Zazzle is in the process of finalizing the implementation of the new Department Tree. Your published products have been moved over to reflect the new departments. To make sure that everything is correct, check that your most popular Zazzle products are in the right department. You want to be as specific as possible when determining where they should be placed. As well, make sure that the title of your product contains the proper keywords. Change your title and department if it is too general. Click on the button ‘browse all departments’ when editing your product to choose correctly.

Suggest a New Department to Zazzle

If you do not see a department that is the right fit for your product when editing or publishing, you can suggest a new one to Zazzle. Click on the button ‘browse all departments’. Underneath the departments given, there is the option ‘other’. When you click on this, a text box is provided to you. Write down a description of your product and which department you think it should be under. Give a good explanation of why you want to see it be categorized under this department. Zazzle is always looking for new trends and new ways to use products. They are always updating their platform to make it easier for designers to sell and customers to buy on Zazzle.

 

Join Us for Our Live Show

Do you want to know even more details about what you learned here and ask questions? Join us LIVE on Thursday, September 20, 2018, at 11:30 a.m. EST. Jen Clarke, my daughter, also a top seller on Zazzle, and I will be live on our weekly “Elke TV” Show. It happens on my Public Facebook Page.

We will go into more detail about “Insights on Zazzle’s New Department Tree” and answer your questions.

You will definitely want to attend live. 

If you missed the date, you can watch this one and all our previous FB live shows by clicking on the “Videos” section on our page.

To join…..click this link to “LIKE” Elke’s Facebook Page. You will be notified of when the show is live. On the day of the live show, go to the page and click the live video to join in.

What you have learned

  1. How to use Zazzle’s new Department Tree to correctly categorize your products.
  2. By looking at the Department Tree levels you are able to research new products to make.
  3. If you think your product should be put in a new department you can suggest one to Zazzle.

Post Your Answers Below to These Questions

  1. Do you have a better understanding of the new department tree?
  2. Have you used it to do product research?

About the author:

Elke has mentored thousands of creative entrepreneurs on how to sell on Zazzle. The 5 Step Profit Plan VIP Mentoring Program™ is Elke’s secret formula to her success on Zazzle. It is what she has used for the past 10 years to run her 7-figure online business using Zazzle.

 

Enrollment is now open

The 5 Step Profit Plan VIP Mentoring Program™ is open for enrollment at the Founding Members Discount Price. Only the first 50 to enroll will receive this substantial discount on the membership fee. These are huge cost savings over time.

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Click here to learn more about The 5 Step Profit Plan VIP Mentoring Program™.

5 Step Profit Plan VIP Mentoring Program with Elke Clarke Top Zazzle Seller

The 5 Step Profit Plan VIP Mentoring Program™ with Elke Clarke is now open for enrollment.