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In this post, I (Elke) am here to share how your 2021 results can help you plan for 2022. The new year is as good a time as any to set goals that are measurable and to reflect back on where your business took you in 2021 and where that can help you go next.
No matter where you are in your business, you can use the learnings from the past year to move forward.
Reflections and goal setting help you scale your business and plan more effectively. In doing this, don’t focus on what didn’t work, focus on what happened and use it as fuel for growth and further success.
First, take some time to reflect on 2021 by asking yourself the following questions:
– What were your goals?
– What did you achieve?
– What were your key performance indicators (KPIs)?
– Did you have money goals?
– Did you meet them?
– Where did you measure up?
In reflecting on these things, maybe you had one large goal. For instance, maybe you said you wanted to make $1 million. That is a big goal. Instead of just examining if you got there, you need to measure what you did along to meet your goal (or attempt to).
This allows you to evaluate what you did well, what you could change, what you should add to your efforts. If you didn’t measure these KPIs in 2021, that is something to start doing in 2022.
Examining KPIs gives you a chance to constantly reevaluate what you’re doing and adjust accordingly to meet your goals. In fact, measuring specifically how you work and your numbers will tell the story of your business at the end of the year.
If you did meet your goals in 2021 (and that’s amazing!), you will want to analyze what you did and replicate it in 2022.
Next, ask yourself how you feel right now. Regardless of how you measured up to your goals, think this through for a while and let it sit with you. Feel your feelings strongly for a couple of days.
This allows you to go through the motions of processing your gut reaction, then your perspective reaction, and then your clarity reaction. That means your brain has had time to think things over, get rid of emotional response, move into logic, then move into dreamer mode.
Journal throughout the whole feeling process!
Your gut reaction can be you being disappointed in yourself, but it can also point to what you REALLY want that you’re afraid to ask for or that you think you can’t achieve. This process allows you to analyze your behavior throughout the year that led to the results you achieved.
Allowing yourself to have these feelings lets your body give you useful feedback. Not feeling these things and journaling them means the feelings will disappear into your memory. If you want something and your gut reaction is pointing to it, you HAVE to go for it!
Going through this exercise will give you motivation for the year ahead and this desire and drive will help you move through 2022 and do the things that are hard that will help you achieve your goals.
Next, repeat the above exercise and answer how you will feel at this time next year. Will the feeling be the same or will it be different?
You want it to be different if you’re looking to achieve new things and reach new heights!
If you met all of your goals in 2021, you want to aim for that same happy and elated feeling at the end of the year. You also want to think through how you can feel less comfortable, exceeding your goals or setting them higher?
This is your chance to set goals in 2022 and to monitor things on a monthly basis to see if you are or are not on track. This gives you way more time to fix things before the year is over.
Now let’s talk about my ERSD goal setting technique on a high level. This can be applied to any goal – not just business-oriented items! This works because it’s fun to do, it’s kind to your ego, and it diminishes business fears and doubts about success all while helping create and achieve success. In short, you cannot fail when you use this method!
Here is what the acronym stands for:
– Easy
– Reasonable
– Stretch
– Dream
To break this down, you need to associate four numbers – or sub-goals – with each overarching goal. For the sake of an example, we’ll apply this technique to an earnings goal.
First, for your easy goal, set it as what you have previously earned – like last year or last month. For your reasonable goal, think about what you could earn if you got some training or took small steps to make more. Associate a number with that.
For your stretch goal, think about if you really work hard and change a lot of things and put more time in than last year, what could you achieve? Assign a number to it.
Finally, for your dream goal, it’s self-explanatory. Forget about all limits and put your top number on this one for what you wish and want to achieve.
This entire exercise helps you forge a path towards your goal in the year ahead. Your ultimate boss is your dreams and desires. Allow yourself to achieve them in 2022! Follow these steps to set yourself up for an incredible year of business and success.
Thank you so much for reading!
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See you back here next week!
Official Website: https://jenandelkeclarke.com/
Jen’s Instagram: https://www.instagram.com/msjenclarke/
Elke’s Instagram: https://www.instagram.com/elkeclarke/
Jen and Elke Clarke are a mother-daughter duo that empowers women entrepreneurs to make money online. Through courses and coaching, Jen and Elke help women (and men) become successful creative entrepreneurs on Zazzle and e-commerce. Combined Jen and Elke have sold over 15 million dollars-worth of products, and earned over $1.5 million combined through their businesses on Zazzle. Jen and Elke have influenced and transformed the lives of hundreds of thousands of people worldwide with their free content, paid and private coaching.
They are international, award-winning authors. Click the links to purchase their books through Amazon: Earn Around The World and Create Online and Grow Rich.
Jen and Elke Clarke have been featured in Yahoo Finance as TOP 5 e-commerce coaches.
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