Creating Buzz with BuzzSumo

Creating Buzz with BuzzSumo: Try it Today!

BuzzSumo provides a digital competitive advantage

BuzzSumo provides a digital competitive advantage

Are you interested in creating Buzz with Buzzsumo? What is BuzzSumo, and why do you need to have use it as part of your marketing strategy? How can you create Buzz with BuzzSumo? Do you want to have easy access to top trending topics, and identify key influencers? This article will answer those questions, and more!

Do You Want A Competitive Edge?

Of course you do – you want to use every tool that provide you with information that will drive your success. What if there was a free tool that told you what was trending in your field, who the top influencers were, what articles they have linked to, and what their favorite linked-domains are?

BuzzSumo – Your Digital Secret Weapon?

Everyone wants to possess a secret weapon, one that will provide unimagined advantages over our competitors! BuzzSumo might be exactly what you are looking for.

Full disclosure – I am not receiving any compensation from BuzzSumo for writing this article – I just think that it is a fantastic tool that everyone should be using.

BuzzSumo: Content Analyzer and Content Curator Extraordinaire

BuzzSumo is a content curator, and “lets you find the most shared content for any topic or domain”. Why is the important, and perhaps one of your most valuable secret weapons? BuzzSumo allows you to research what content is being shared, and by whom. For any topic, you will be able to identify the top-sharing content (and filter by date ranges, and type of content – articles, videos, infographics, etc.), and you will be able to find out who the top influencers are.

There are multiple subscription plans, including a free one to demonstrate its power. The most advanced features come with a price tag – it is up to you to decide the value to your busines

When you first log into BuzzSumo, you will see the screen that allows you to a search of trending content, and to filter by a date range.

Research Any Topic With BuzzSumo

BuzzSumo allows you to follow trends

BuzzSumo allows you to follow trends

Let’s see what has been happening in the world of affiliate marketing over the course of the last week. After entering the search term “Affiliate Marketing”, we are presented with a list of trending content that includes FaceBook Shares, LinkedIn Shares, Twitter Shares, Pinterest Shares, Google+ Shares, and a grand total of all of the shares. Each of these Shares columns can be sorted, and you can find the top content that has been shared across a specific social network.

Identify Trending Topics

In this particular example, we see that Pinterest’s recent action to ban affiliate links is gaining a lot of traction.

BuzzSumo finds trending articles on any subject

BuzzSumo finds trending articles on any subject

Similarly, you can run a search of the top influencers – who in your field is reaching the most people, and what are they writing about? Affiliate Summit has over 90,000 followers – a substantial number that puts them neat the top.

Identify Key Influencers

BuzzSumo Affiliate Marketing Top Influencers

BuzzSumo Affiliate Marketing Top Influencers

We can dig a couple of levels deeper – what are the top links that have been shared by Affiliate Summit (or some other influencer), and what domains are most frequently shared?

What are Key Influencers Linking To?

BuzzSumo Affiliate Marketing Shared Links

BuzzSumo Affiliate Marketing Shared Links

What are the Top Domains That Are Being Shared?

BuzzSumo Affiliate Marketing Links Analyzed

BuzzSumo Affiliate Marketing Links Analyzed

 BuzzSumo – Key Take Home Messages

  • BuzzSumo has a variety of subscription levels, including a free version.
    • The price of your subscription will determine the features that you will have access to.
  • With the free version you will be able to
    • Identify trending topics in your area of interest
    • Sort the topics according to the social network that is sharing them
    • Find out who the key influencers are
    • See what inbound links the influencer are citing
    • What are their favorite linking domains?

BuzzSumo in an incredible tool for understanding trends in your industry, and for identifying the key influencers – try it out today!

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